Busiest E-Commerce Day of the Week
Some statistics for you.
Sales based on day of week for Well.ca:
Anyone know why Monday is the busiest day of the week for American E-commerce shoppers, but Tuesday is the busiest day for Canadian shoppers? I am not completely sure.
It is said that the beginning of the week is typically busiest for E-commerce because many shoppers make their purchases from work, and Monday and Tuesday are when people get back to their fast Internet connections. In a future post, it will be interesting to look at purchases by time of day to see when people are ordering — I suspect that most orders are made right at the end of the work day.
It might be too much of a stretch, but if it’s true that people shop when they’re at work, then the above graph might also correlate with productivity. If that assumption is true, then it would imply that Canadians take longer mental holidays — by Friday they are already acting like it’s the weekend and only by Tuesday do they fully get into gear.
(SQL query to generate statistics, courtesy of Well.ca Lead Developer, Chris Long — Thanks man)
January 28th, 2008 at 4:18 am
you’ve obviously uncovered something deep about canadians vs. americans that would help us all get along better … if only we could figure out what it is!