a canadian startup

my name is ali asaria — this is my blog. I am the founder of Well.ca. I live in Guelph, Ontario, Canada. you can contact me at [myfirstname]@[thisdomainname]

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  1. What’s Next for Well.ca

    I am really excited to announce that Well.ca closed a round of funding from a group of strategic angel investors in the ecommerce and retail pharmacy industries.

    (press release here, short globe and mail summary here)

    Raising this new round was a journey. I was honoured to be able to meet some of the best VCs and investors in Canada in the US. In the end, we found a team of local Canadian investors that share the same vision and values as Well.ca.

    A key investor in this round is Jordan Banks, whom I first learned about through this video on the Globe and Mail Business Incubator website. Jordan is past Managing Director of eBay Canada, and past CEO of JumpTV. Over the last months, Jordan has become not just a mentor and advisor, but also a friend. I am honoured to have him join our family. Immediately after his first visit to our offices, the entire team fell in love with him.

    jordan_banks_31523gm-a

    Why did we raise money from investors? With all the recent growth for Well.ca, we still feel like we’ve just started. There are so many requests from our customers, and so many new products to add, and so many new features to build. This investment will help us continue building a better, more friendly site.

    We have a whole bunch of ideas to make Well.ca more valuable, more friendly, and more fun for our customers.

    In addition, we’re bursting at the seams from all the recent growth in order volume — this investment will allow us to scale our warehouse, build our logistics software, and, ultimately, allow us to ship more and more orders to people all across Canada.

    Thanks so much to everyone for supporting us over the past two years — our hearts are overflowing with the love we are constantly receiving from our customers, partners, and friends in the community.

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