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	<title>a canadian startup</title>
	<link>http://aliasaria.ca/blog</link>
	<description>my name is ali asaria -- this is my blog. I am the founder of Well.ca. I live in Guelph, Ontario, Canada. you can contact me at [myfirstname]@[thisdomainname]</description>
	<lastBuildDate>Fri, 25 Dec 2009 22:33:14 +0000</lastBuildDate>
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	<item>
		<title>Velocity 101 Presentation</title>
		<description><![CDATA[This past weekend, I gave a talk to the University of Waterloo Velocity class about my learnings about what makes an amazing company. The slides from my presentation are below&#8230;
What Makes a Company Amazing? Velocity 101 Presentation, September 2009
View more presentations from Ali Asaria.

The most controversial part of my presentation was when I said that [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/09/21/velocity-101-presentation/</link>
			</item>
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		<title>Well.ca&#8217;s Blog Redesign</title>
		<description><![CDATA[Well.ca&#8217;s old blog design:

Well.ca&#8217;s new blog design:

I am excited that Well.ca has its first designer and user experience master join our team. His first task was to make our blog look pretty. We&#8217;re now fast at work to make all of Well.ca look a lot nicer and usable.
]]></description>
		<link>http://aliasaria.ca/blog/2009/08/04/wellcas-blog-redesign/</link>
			</item>
	<item>
		<title>What&#8217;s Next for Well.ca</title>
		<description><![CDATA[I am really excited to announce that Well.ca closed a round of funding from a group of strategic angel investors in the ecommerce and retail pharmacy industries.
(press release here, short globe and mail summary here)
Raising this new round was a journey. I was honoured to be able to meet some of the best VCs and [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/07/30/whats-next-for-wellca/</link>
			</item>
	<item>
		<title>Cover of Drugstore Canada Magazine</title>
		<description><![CDATA[
Well.ca made the cover of Drugstore Canada Magazine. It&#8217;s a publication that goes to all the pharmacists and pharmacies across Canada. The tag line is hilarious.
]]></description>
		<link>http://aliasaria.ca/blog/2009/03/11/cover-of-drugstore-canada-magazine/</link>
			</item>
	<item>
		<title>How to Get Geeks &#8212; Part 1: Geeks like Geeks</title>
		<description><![CDATA[I blogged before about how to hire and retain kind, caring people.
You also want to hire technically talented people. Not just people that know the basics of electronics, but the kind of people that have, in the past, tried to harness said power to build a robot that can fight other robots. These people are [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/03/06/how-to-get-geeks-part-1-geeks-like-geeks/</link>
			</item>
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		<title>Q &amp; A with Globe and Mail</title>
		<description><![CDATA[reportonbusiness.com: Ali Asaria on standing out online
&#8230; most of the items we sell are not exclusive to our store. That&#8217;s why we had to rethink our definition of uniqueness. For Well.ca, that came with the realization that our product is not the items in the box, but the actual shopping experience. We aim to distinguish [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/03/01/q-a-with-globe-and-mail/</link>
			</item>
	<item>
		<title>Traffic from News Articles</title>
		<description><![CDATA[After being mentioned in national newspapers, Well.ca experienced our highest ever sales and traffic. Here&#8217;s a graph of traffic:

]]></description>
		<link>http://aliasaria.ca/blog/2009/02/26/traffic-from-news-articles/</link>
			</item>
	<item>
		<title>Recent Press Coverage</title>
		<description><![CDATA[All the recent press coverage is really fun to watch.
This is a link to the latest article on Well.ca in the Globe and Mail.

Well.ca was also thankful to be mentioned in the Financial Post twice:

Lean times article
Gen Y article

Anand sent me a link to this story about Obama playing BrickBreaker (the game I made a [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/02/24/recent-press-coverage/</link>
			</item>
	<item>
		<title>» Raising Money in 2009 &#124; StartupNorth</title>
		<description><![CDATA[I wrote an article on StartupNorth about Canadian entrepreneurs trying to raise money in 2009. Please read and comment there!

]]></description>
		<link>http://aliasaria.ca/blog/2009/02/17/%c2%bb-raising-money-in-2009-startupnorth/</link>
			</item>
	<item>
		<title>I actually used Idée&#8217;s TinEye!</title>
		<description><![CDATA[So I sometimes tease Toronto startup TinEye because I like it so much but couldn&#8217;t figure out a use for it in my day-to-day life.
But here&#8217;s a cool example of a way it actually did something useful for me.
See, RIM has been advertising for the Blackberry phone I have, the Bold, using a picture of [...]]]></description>
		<link>http://aliasaria.ca/blog/2009/02/08/i-actually-used-idees-tineye/</link>
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